KBC Rolls Out New Website

KBC Tools and Machinery Inc., originally known as “Kabaco Tools” was started in 1965 by Karel Bass in Detroit, Michigan, aka, The Motor City. KBC began as a catalog house selling surplus and English tools to the metalworking industry at competitive rates and is now celebrating 50 years in business. KBC’s original home was 1,000 square feet of rental space on Eight Mile Road. For the next three years, Karel commuted back and forth from London, England to Detroit, Michigan. In 1968 with the business steadily growing, he hired John Earles as Vice-President and decided that it was time to move to the Motor City permanently with his wife Sheila and daughter Paula. Shortly thereafter, KBC moved further up Eight Mile Road to more spacious and glamorous digs. After adding onto the building several times, KBC outgrew its home on Eight Mile Road and moved up in the world to Eighteen Mile Road in Sterling Heights, Michigan – its current headquarters.

When KBC Tools and Machinery was founded, the Internet was but a twinkle in the eyes of early computer visionaries. Fast forward half a century, and its fitting that a company that has helped set the pace of the steadily evolving metalworking tooling industry is marking its 50th Anniversary with a major update to its online home, http://www.kbctools.com . Already one of North America’s largest catalog houses of metalworking tools and machinery, KBC Tools is celebrating their 50th Anniversary by expanding its online presence now with a new website that features a host of useful features: expanded product information (diagrams, manuals and parts lists, enhanced account information – all the fun stuff!), current and sale prices, a spotlight on new products, vastly improved search and navigation functionality, larger images for precise product selection, a quick order pad for speedier shopping, the ability to check real-time inventory status at a local branch, and so much more. “We’ve completely revamped and reorganized our website to serve you better,” says Paula Bass, President of KBC. “The site has more functionality, more product information, easier navigation and it`s jam packed with values and savings. The metalworking industry moves quickly, and deadlines are always tight. Our new site will save our clients both time and money; you could say it’s a metalworking tool in itself.”

KBC’s huge product lineup has been keeping North America working since Paula’s father and KBC founder Karel Bass established the company’s first location in 1965. With a Master Catalog featuring over 100,000 items, KBC has long been a one-stop shop for metalworking professionals in North America. Thanks to the new website, access to top notch tooling and machinery at the best possible prices gets even easier. As Paula Bass says playfully, “Our toolbox is bigger than yours- but we’d like to help you change that!” Indeed, the company is ready to do just that. In conjunction with the new website launch, KBC will begin a competition to see which customer really does have the biggest toolbox, with KBC Kash prizes to be awarded for toolbox size, organization, and inventiveness, money which can be spent on… you guessed it… more tools!

After 50 years of selling tools and MRO supplies to tens of thousands of industrial users, KBC is still a family-owned and operated business built on the simple principle that it will not allow a customer to go away unsatisfied. When you visit the new website, you’ll see the 100% KBC SATISFACTION GUARANTEED logo prominently displayed, assuring clients that if for any reason they’re not happy with a product, they can return the unused item within 30 days of delivery to receive a full credit or refund.

Be sure to visit the new and improved www.kbctools.com,

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