Sales can be a great way to increase revenue for your gunsmithing business, but only if your’re smart about it. Here are some tips on managing retail sales of items in your shop.

by Bill Smith

I normally keep from talking about the second potential income-producing feature of gunsmiths shops – gun sales. While additional income can be had from selling guns, my rule of thumb is to recommend against selling new guns and shooting accessories. However, as with any broad generalization, this is hardly a rule. Retail of new guns and accessories may make sense in your shop provided you put some serious thought in before rushing into buying a stock of guns. Please read carefully.

The biggest mistake a gunsmith can make is to get carried away because some customers start telling you they would like to….

Read more in the November 2021 issue.

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